Brand New School(BNS) is a commercial arts company with offices in Santa Monica, California & New York, New York. This company has been responsible for many of the commericials you and I see on a daily basis(unless you have TiVo). Their clients include Volkswagen, Toyota, Adidas & Coca-Cola. Most recently BNS was commissioned by BBDO Detroit to produce a commercial to promote their new Jeep Compass. I rarely see the commercial this spring/summer season, and I don't believe that it was ever in heavy rotation, but when I first saw it, I thought it was pretty creative. I thought it was even better when I found out in Digit magazine that the Jeep Compass commercial was created intirely in CG. I honestly thought that the Jeep in the commercial was real, but it's completely CG. Check out the commercial below. If you can, check out Brand New Scool's website(and their other commercial spots)...learn something.
Other Lickage:
www.brandnewschool.com
www.digitmag.co.uk
~Ronski
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